April 20, 2022 – TheNewswire - Vancouver, BC, Canada - Sparx Technology Inc. (TSXV:SPRX) (“Sparx” or the “Company”) has announced the following changes to its Board of Directors and senior management.

Kirstine Stewart has been appointed as a Director and Executive Chair of Sparx Technology Inc.  Additionally, Kirstine will take on the role of Strategic Advisor.  In the executive capacity Kirstine will be assisting the Sparx management team expand into new territories and revenue verticals.

Kirstine is currently the Chief Revenue Officer for Pex, a company specializing in digital rights technology. Kirstine brings with her a significant amount of experience to the Sparx board. She sat on the World Economic Forum as a Member of the Executive Committee in addition to acting as the Head of the Shaping the Future of Media, Entertainment and Sport platform.

Kirstine was a founder of Twitter’s Canadian headquarters and also served as the VP Media with Twitter North America subsequent to acting as the Head of CBC TV, Radio and Digital.

Kirstine has achieved significant accolades that recognize her contributions to the business community. Such accomplishments include being named as one of five female nominees in Canada’s Top 40 under 40. Kirstine has also been active through charitable, social justice and community initiatives. She was a founding board member of the Coalition of Innovation Leaders Against Racism and served on the board of The Centre for Addiction and Mental Health in Toronto.

On Kirstine’s appointment, Sparx Director Drew Craig commented, “We are thrilled to welcome Kirstine to our board of directors and in a leadership role to give strategic direction to the company. Kirstine’s extensive experience in the media and tech space makes her an immediate asset to Sparx as we look to build the current business and expand into new revenue verticals”.

Richard Hubbard has stepped down as a Director and will act as an Observer of the Board of Directors going forward. Richard Hubbard joined the Sparx Board of Directors in 2016.

“I would like to personally thank Richard Hubbard for his years of service acting as a Director. His leadership and vision during the company’s early growth stages helped position Sparx as a leader within the industry and put it on a path to success.” said director Drew Craig.

On behalf of the Board of Directors of Sparx Technology Inc.

Al Thorgeirson

CEO and President

ABOUT SPARX:

Sparx is an interactive media technology company whose principal activities are providing media companies and sports teams with technologies to engage audiences. The patented Sparx platform enables broadcasters, streamers, and video producers to engage viewers for longer, generate new revenue opportunities, and create lean-forward experiences for audiences eager to join the action. Millions of users can connect to the Sparx platform and interact simultaneously on their mobile phone, tablet, or computer anywhere in the world, in real time.

For more information about Sparx, visit the Company’s website at www.sparxtechnology.com

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Forward-Looking Statements

Statements included in this news release, including statements concerning the Company’s plans, intentions, and expectations, which are not historical in nature, are intended to be, and are hereby identified as, “forward‐looking statements”. Forward-looking statements include, among other matters, the anticipated use of proceeds from the Financing. Forward‐looking statements may be, but are not always, identified by words including “anticipates”, “believes”, “intends”, “estimates”, “expects” and similar expressions. The Company cautions readers that forward‐looking statements, including without limitation those relating to the Company’s future operations and business prospects, are subject to certain risks and uncertainties (including risks that the Transaction does not proceed, or proceed on the expected terms, geopolitical risk, regulatory, Covid-19 and exchange rate risk) that could cause actual results to differ materially from those indicated in the forward‐looking statements. There can be no assurance that any forward-looking statement will prove to be accurate or that management's assumptions underlying such statements, including assumptions concerning the Company or future developments, circumstances or results will materialize. The forward-looking statements included in this news release are made as of the date of this news release and the Company does not undertake to update or revise any forward-looking information included herein, except in accordance with applicable securities laws.