Sparx Announces Engagement with Big Brother, Australia
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May 24, 2022 – TheNewswire - Vancouver, BC, Canada. Sparx Technology Inc. (TSXV:SPRX) (“Sparx” or the “Company”) is pleased to announce that Endemol Shine Australia Pty Ltd. has engaged Sparx for the licensing of the Company’s real-time platform for the Big Brother 2022 Final Vote. Voting is restricted to residents of Australia only and will allow the viewers at home to decide the winner of Big Brother Australia 2022.
The Sparx real-time platform is flexible, multi-faceted and is used to engage audiences with voting/polling, predictive questions and trivia.
Al Thorgeirson, CEO and President commented, “This is the third year we’ve worked with the Endemol Shine and Big Brother team and we’ve seen excellent engagement from Big Brother viewers and fans every year. By putting the vote in the viewer’s hands, Big Brother allows the viewers to not only immerse themselves in the event but play a part in deciding which housemate wins Big Brother”.
On behalf of the Board
Al Thorgeirson
CEO and President
For further information, please contact:
Al Thorgeirson
CEO and President
(403) 471-3503
Kesley Letham
Investor relations
ABOUT SPARX:
Sparx is an interactive media technology company whose principal activities are providing media companies and sports teams with technologies to engage audiencwo engage viewers for longer, generate new revenue opportunities, and create lean-forward experiences for audiences eager to join the action. Millions of users can connect to the Sparx platform and interact simultaneously on their mobile phone, tablet, or computer anywhere in the world, in real time.
For more information about Sparx, visit the Company’s website at www.sparxtechnology.com
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